Richard Dawson, the British-born actor and game-show host who turned Family Feud into his own personal kingdom, died on 2 June 2012 in Los Angeles at the age of 79. The reported cause was complications from esophageal cancer, which he had been dealing with since the previous year. Which is a roundabout way of saying that the man who spent two decades leaning over a podium, squinting at ordinary punters, and demanding they "survey" something finally copped a question nobody could answer — and he took it with the same unhurried charm he brought to everything else. He went quietly, surrounded by family, and you'd have to assume he'd already kissed everyone in the room goodbye, because that was very much his thing.
Dawson had been unwell for a while before the end, and by the time his death was announced, the tributes rolled in from every corner of the telly world. Esophageal cancer is a rough hand to be dealt, and the man who'd spent years pretending to referee squabbling relatives on national television met it without much fuss. That's the thing about Dawson — for all the theatrical twinkle, he was never one for drama off-screen. He'd had a long run: born Colin Lionel Emm in Gosport, England, in 1932, he ran away to sea as a teenager, fell into comedy, and somehow ended up as one of the most recognisable faces on American television. Not a bad career arc for a bloke who started out doing stand-up in working men's clubs.
The résumé, for the uninitiated, is genuinely ridiculous. He played Corporal Peter Newkirk in Hogan's Heroes, was a regular panelist on Match Game through the 1970s, won a Daytime Emmy for outstanding game show host in 1978, and got to play the gloriously sleazy game-show villain Damon Killian in The Running Man — a role he was basically born for. Then there's the kissing. Dawson famously pecked every female contestant on the cheek, which by modern standards would launch about four hundred complaints and a parliamentary inquiry. At the time, audiences ate it up.
He also married one of those contestants, Gretchen Johnson, which is either the greatest long game in television history or just a genuinely lovely footnote. They stayed together until he died. His return to Family Feud in 1994 didn't spark quite the way the network hoped — the schtick had aged, the audience had moved on, and the whole thing felt a bit like your uncle dusting off his best party trick at a wedding. But nobody could take away the legacy, and nobody tried.
So: how did Richard Dawson die? Complications from esophageal cancer, aged 79, in 2012. Not a punchline, and not something to joke about. But the man himself spent a lifetime being funny on purpose, and the best tribute is simply to keep watching the reruns and yelling "survey says" at your flatmates when they ask what's for dinner. He'd have approved. Probably with a kiss.